How come The Worst

Oh,

another arts/fashion/music magazine, I sighed, running my eyes at current newstand in “Borders”. And another one, and “Another” one. All of them glossy and “original” to the point they’re almost the same, where ad space is championed by uber luxury brand ads, which sometimes are better then content and fashion shoots frequented by Kate M or Agyness D. Bet I can publish one too, I murmured to myself. But maybe with a little twist. Instead of  glamourising what’s glamourous and photoshopping what’s already too beautiful, why not give a try to celebrate the worst in every kind of arts/fashion/music/other? The ugly ones! The cheap & not cheerful! The grothesque! Because, so often, what is really hideous, horrible in taste, and kitch beyond comprehensible is nothing but a shameless peak into our bright future. If you doubt that worst things will be repackaged and returned to us in years to come, just take a look recent TV. To paraphrase Woody Allen, we don’t throw our garbage, we recycle it into our culture.

The hunt for The Worst begins. Join or cover your eyes.

The Worst Editor,
Tomas